Loulé Municipal Council launched the ATIVO program, a municipal initiative that aims to promote the regular practice of physical activity through free activities in public spaces, with the partnership of local gyms.
The program emerges within the scope of the municipal strategy for promoting physical activity as an instrument for improving health, quality of life and social cohesion. In a territory marked by different realities, the goal is to bring physical exercise closer to the population and create new opportunities for citizens to adopt more active lifestyles.
The Municipality assumes a role of facilitator, coordinator and promoter, with the involvement of private gyms and fitness professionals. The model is based on a logic of public-private cooperation and complementarity.
In a first phase, ATIVO mainly takes place in Loulé, Almancil and Quarteira, with planned progressive extension to other parishes, namely Querença, Boliqueime and Salir. Applications are already open.
