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McDonald's changes the chicken game: four new flavors coming to restaurants
Business
Инвестиции

McDonald's changes the chicken game: four new flavors coming to restaurants

SAPO Notícias8 September 2026 at 16:01

McDonald's Portugal announced the launch of four new chicken proposals in its restaurants. This menu expansion includes four new flavors that will now be part of the fast-food chain's offering in the country.

The restaurant chain transformed two existing flavor combinations — Hot Honey and Cheddar & Bacon — into the protagonists of this new edition. These two varieties thus take on a central role in the company's communication strategy.

The initiative comes within a new edition of the Chicken Festival, an event that McDonald's uses to highlight its chicken offerings. This edition promises to be different by placing these two flavors in the spotlight at the center of the campaign.

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