An Instagram account called @orlandomoneyhunt is hiding real money in different spots around Orlando and posting visual clues so followers can try to find the amount before other participants. The dynamics work like this: instead of directly stating the address, the posts show surrounding elements and location details, and interested people need to recognize the area and go to the indicated spot to look for the money.
The format is part of a trend that already exists in several cities across the United States, such as Austin, Dallas, Houston, San Antonio, Atlanta, Boston, Nashville, and New York. These accounts typically partner with local businesses and national brands to sponsor the prizes. The University of Florida in Gainesville also had its own version called Find the Money Gator, which became a craze among students. Orlando had previously experimented with something similar through the page The 407 Money Hunt, run by a local real estate company.
To participate, you must follow the profile on Instagram, since the notifications about where and when the money will be hidden are posted directly on the account. The organizers recommend that participants follow the rules of each post, respect private properties and restricted areas, pay extra attention to traffic, and be wary of accounts that ask for personal information or advance payments, since the original format is always free.
