The title "When real estate starts selling illusions" suggests a critique of the way the real estate sector may be using or being affected by technology. The subtitle indicates that Artificial Intelligence has been introduced to the real estate market, but that this implementation does not always bring benefits.
The text addresses the arrival of Artificial Intelligence in the real estate sector, suggesting that this technology may be creating expectations or representations that do not match reality. The expression "selling illusions" indicates that there are concerns about the authenticity or accuracy of the information provided through these technological tools.
The article appears to warn about the potential problems or limitations of applying Artificial Intelligence in the real estate market, suggesting that, despite technological advancement, there are negative or misleading consequences associated with this integration.
