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Represent arrives in football through Puma with the new ULTRA NITRO 7 ULTIMATE FG cleats
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Represent arrives in football through Puma with the new ULTRA NITRO 7 ULTIMATE FG cleats

Record9 September 2026 at 17:42

Puma launched the new ULTRA NITRO 7 ULTIMATE FG cleats for the football segment, representing an expansion of the brand in the sports equipment market for this sport. The model arrives as one of Puma's main bets to compete in the high-performance cleats segment.

Cody Gakpo, a professional football player, was chosen by Puma to be the face of the new model's launch. The athlete showcased the characteristics and design of the cleats in promotional materials from the brand.

This launch marks the official entry of Represent, which appears to be a line or division of Puma, into the football universe through this partnership with Puma and the use of the ULTRA NITRO 7 ULTIMATE FG cleats as the main product of this expansion into the world's most popular sport.

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