Coffee begins to lose its sensory properties long before it is considered spoiled. The aroma when opening the package and the flavor of the first days after roasting do not last forever, due to the chemical changes that the beans undergo after roasting. The way coffee is stored directly influences how long it preserves its original characteristics.
A chemical engineer named Ana, known on social media as "Science with Ana," published a TikTok video explaining the phenomenon. According to her, during the roasting process, chemical reactions occur related to the compounds responsible for a large part of coffee's characteristic aroma and flavor.
However, the chemical process does not end when the roasting is complete. From that moment on, the coffee begins to gradually lose intensity. This does not necessarily mean the product has spoiled, but rather that its sensory properties may change over time.
Therefore, besides choosing a good coffee and preparing it correctly, proper storage is also essential to maintain the quality of the drink for longer.




