Volkswagen announces closure of the Seat brand by end of 2029Photo by Pexels on Pexels
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Volkswagen announces closure of the Seat brand by end of 2029

Now4 September 2026 at 11:33

Volkswagen announced the closure of the SEAT brand by the end of 2029, according to German press this Thursday. The decision marks the end of an era for the Spanish automobile brand, which had been part of the German group for several decades.

The measure demonstrates how threatened the economic situation of the Volkswagen group is. The German manufacturer faces significant challenges in the European automobile market, including the transition to electric vehicles and intense competition from Asian manufacturers.

With this decision, Volkswagen intends to streamline its corporate structure and concentrate resources on the most profitable brands of the group. The closure of SEAT represents one of the biggest restructurings in the European automobile industry in recent years.

The news raises concerns about the future of the thousands of workers employed by the Spanish brand, who are expected to be affected by this restructuring in the coming years.

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