Rock in Rio kicks off the 2026 edition at invitation-only event
A presentation by Roberta Medina, executive vice president of Rock World, got things started on Wednesday afternoon (2) at the Rock in Rio Preview, a test event for the 11th edition of the festival. The daughter of advertising executive Roberto Medina briefly showed the press and guests what the event plans to present starting this Friday, September 4, at the City of Rock, in the West Zone of Rio.
Mayor Eduardo Cavaliere was present as a partner of the festival, alongside other guests. Rock in Rio was inaugurated in 1985 in the Southwest Zone of Rio de Janeiro, and this will be its 11th edition.
According to the screen presented at the event, the festival expects to receive 130,000 people on the immense 385,000 square kilometer terrain. The 2026 edition promises to be another historic celebration of rock and music in the state capital.




