Rock in Rio offers a differentiated VIP area to enjoy the festival, with a privileged view of the Palco Mundo stage, covered area, sponsor amenities, and buffet by chef Heaven Delhaye, former MasterChef Brasil participant. This comfort is reserved for a select group of sponsor brand guests and members of some Rock in Rio Club categories.
However, there is an even more exclusive level: the "VIP of VIP." There are six exclusive boxes for groups of up to 35 people, which can be customized to the client's taste, with sofa, beer tap, private bathroom, waiter, and many other perks.
The premium service had already been offered since 2022 for partner companies. In this edition, the Rock World hospitality sector decided to open it up to non-sponsoring companies and also to individuals, expanding access to this luxury.
The company AWS, part of the Amazon group, was one of those that hired the service for some days of the festival. Additionally, two people negotiated with the event production, but only one managed to secure the exclusivity package. The article mentions that this person's name will be revealed, leaving a suspenseful hook about who the lucky one would be.
