The return to school is described as a moment of the year that has the power to make people go back in time. Simply entering a stationery shop is enough to evoke memories of new backpacks, pristine notebooks, unused pencils and the positive anxiety of starting a new school year.
The article mentions that, in the past, buying school supplies was part of an important ritual. This ritual included choosing the pencil case, covering the books and writing one's name on the first page, activities that were an integral part of the preparation for the new school year.
One of the sensory memories mentioned is the smell of new books, which the author considers to have practically disappeared. This sensory detail serves as an example of the type of experience that the return to school evokes in people.
