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The harvest is starting earlier and earlier. And producing wine is becoming increasingly expensivePhoto by hjrivas on Pexels
Business

The harvest is starting earlier and earlier. And producing wine is becoming increasingly expensive

TVI Notícias13 September 2026 at 14:13

The harvest is starting earlier and earlier, a trend that has been marking the wine sector. Simultaneously, producing wine is becoming progressively more expensive for producers.

In the Sousa sub-region, everything indicates that the harvest will be good, which would be good news for local farmers. However, despite the expectation of favorable production, producers face significant difficulties.

Production costs have been increasing, putting pressure on the margins of wine producers in the region. This situation creates a dilemma for the sector, as there is little margin to increase sales prices without risking losing customers in the market.

Why this matters

Consumers may feel an impact on Portuguese wine prices in the coming months, while producers in the Sousa region face a dilemma between harvest quality and the economic viability of their farms. The situation reflects a growing challenge for the national wine sector, where seasonal changes and production cost inflation create pressure throughout the value chain.

About this summary

This is our short summary of a report published by TVI Notícias on 13 September 2026 at 14:13; the full text stays with the publisher. In our feed it sits under Business. We currently carry 22144 items in that section.

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