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Rock in Rio. Turismo Portugal launches eight discs with sounds of the countryPhoto by narevser on Pexels
Business

Rock in Rio. Turismo Portugal launches eight discs with sounds of the country

RTP Notícias10 September 2026 at 14:50

Turismo Portugal launched eight discs with sounds of the country, an initiative to promote the Portuguese tourist destination through music. This action comes in the context of Rock in Rio, the famous music festival created by Roberto Medina.

The creator of Rock in Rio challenged the governments of Portugal and Brazil to invest together in the festival market. Roberto Medina emphasized that festivals are not just parties, but also engines of the economy of both countries.

This Portuguese-Brazilian collaboration aims to strengthen the entertainment and tourism sector, taking advantage of the experience accumulated by Rock in Rio over several editions.

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