Apple arrives late but may dominate 70% of the foldable smartphone market
Technology
Технологии

Apple arrives late but may dominate 70% of the foldable smartphone market

Expresso10 September 2026 at 08:25

Apple is preparing to enter the foldable smartphone market with the expected iPhone Duo, marking a late entry into a segment that already has competitors like Samsung. Although arriving after other manufacturers, analysts believe the American company may quickly dominate a significant share of this market.

According to sector analyst forecasts, Apple's new device may represent up to 70% of the foldable smartphone market in the near future. This projection reflects the expectation that the brand will quickly capture consumer preference, leveraging its ecosystem and the loyalty of its customer base.

Experts anticipate that the iPhone Duo will open a new revenue stream for Apple, potentially selling millions of units in just a few months after launch. This optimistic outlook is based on the company's track record of successfully turning niche product categories into mainstream ones.

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