Serasa launched a new debt renegotiation campaign in partnership with Mercado Pago, called Todo Mundo Ama Cupom em Dobro. The action offers discounts of up to 99% for debt settlement, covering a total of 8.7 million debts that can be renegotiated with this maximum write-off percentage.
More than two thousand partner companies from Serasa Limpa Nome participate in the campaign, including banks, retailers, finance companies, securitizers, and basic service providers such as water, electricity, and gas. Serasa reported that more than 1.6 million Brazilians may have one or more debts with maximum discount within the campaign.
In the State of Rio de Janeiro specifically, there are more than 911,000 offers with maximum discount available for more than 174,000 consumers. In addition to the debt discounts, consumers can also obtain coupons totaling up to R$ 500 for purchases on Mercado Livre.
Those who settle the agreement upfront using the special coupon receive, in addition to the extra discount on the debt negotiation, a second coupon for purchases on Mercado Livre. The campaign aims to facilitate the financial regularization of Brazilian consumers who have outstanding pending debts.
