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"Moreno wants to take vinegar beyond the role of a simple seasoning," guarantees Margarida Salgueiro
Business

"Moreno wants to take vinegar beyond the role of a simple seasoning," guarantees Margarida Salgueiro

SAPO Notícias8 September 2026 at 19:05

Margarida Salgueiro, brand manager at Moreno, argues that innovation can start by looking differently at what we already know. In this interview, she talks about the reinvention of mature categories, the valorization of Portuguese ingredients, and the challenge of transforming vinegar into a relevant experience.

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