Syngenta expands the recovery of degraded areas with REVERTE®Photo by Surprising_Media on Pexels
BusinessCoimbra

Syngenta expands the recovery of degraded areas with REVERTE®

oglobo8 September 2026 at 14:58

Brazil is recognized as an agricultural powerhouse, and the extensive territory presents challenges that are being transformed into opportunities for rural producers. The REVERTE® program, developed by Syngenta, has been betting on technologies to help farmers recover degraded areas and transform them into productive land for planting different crops.

In five years of operation, the project has already boosted 99 producers from 400 farms occupying approximately 283 thousand hectares distributed across 11 Brazilian states. The program offers long-term credit so that farmers can invest in recovering their land.

According to Nêmora Reche, director of corporate communication at Syngenta, Brazil has many degraded areas with potential for agricultural growth. In the Cerrado alone, there are approximately 18 million hectares with agricultural aptitude that can be explored through proper recovery.

The information about REVERTE® was presented during the "Journalism of the Future" course, held at the headquarters of Editora Globo, in Rio de Janeiro, where Nêmora Reche detailed the advances and objectives of the program for recovering degraded areas in Brazil.

Related articles

Business

Nostalgia is on: after the vinyl boom, CD sales register an increase

Nostalgia is driving a "renaissance" of CDs, with sales increasing 16% compared to last year, exceeding 16 million units sold globally. According to research by Luminate, the main driver of this growth is K-pop consumers, especially BTS, but even excluding this genre, sales still grew 6.7%. The phenomenon reflects the trend of consumers seeking physical media after the digital streaming era.

extra08/09/26, 16:19
Business

Canada fights tariffs with tariffs: The Planet Money Indicator: NPR

The era of friendly diplomacy is behind us as the trade war between the United States and Canada enters a new phase, with Canada responding to American tariffs with its own tariffs. This commercial conflict represents a significant escalation in the economic relations between the two countries.

Tuugo08/09/26, 16:19
Business

Nova SBE ranks 2nd in world management master's ranking

Nova SBE achieved second place in the Financial Times Masters in Management Ranking, consolidating its position as one of the best business schools in the world. The institution's International Master in Management climbed an impressive 21 positions in just five years, reflecting the program's quality and the Portuguese school's academic excellence.

Diário de Viseu08/09/26, 16:16
Business

Vehicle sales up 18.4% for the year, but exports fall 22.9%

The Brazilian automotive market maintained its growth pace in August, with 275 thousand vehicles registered, a 22.1% increase compared to the same period last year. The result was driven by automobiles and imports, while exports fell 31.7%. Vehicle production reached the highest monthly volume since October 2019 and the best August since 2013. Year-to-date, there were 1.9 million registrations, an 18.4% advance compared to 2025. Anfavea projects continued growth, although at a more moderate pace in the second half.

oglobo08/09/26, 16:15