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Pingo Doce promotes literature in AveiroPhoto by Fernanda Neitzel on Pexels
EntertainmentAveiro

Pingo Doce promotes literature in Aveiro

Diário de Aveiro4 September 2026 at 12:00

The Pingo Doce supermarket chain is promoting children's literature in the city of Aveiro, through an event taking place at Rossio Square until the 13th. The initiative aims to bring young readers closer to the world of books and strengthen the brand's commitment to literacy.

At the stand dedicated to this action, young visitors can explore a vast offer of more than 200 exclusive children's titles. The "Histórias de Encantar" collection stands out among the available works, representing one of the main attractions for the young audience present at the event.

Additionally, the stand features works published under the Pingo Doce Children's Literature Prize, an initiative by the supermarket chain that aims to recognize and promote authors and projects in the field of children's literature. This connection between commercial promotion and support for children's literature characterizes the brand's positioning in this cultural area.

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