The smart brand announced its participation in the Iminente Festival, thus reinforcing its commitment to urban culture. This decision marks a significant step in the company's strategy of associating itself with cultural and creative projects.
The presence at the festival deepens the partnership with Cultural Affairs, which had been announced at the beginning of the year. This previous collaboration established the foundations for smart's involvement in the world of urban culture.
The main objective of this participation is to bring the brand closer to projects associated with creativity, innovation, and new ways of experiencing the city. Smart aims to position itself alongside initiatives that reflect a modern and dynamic vision of urban life.
