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Rock in Rio's first lady shows exclusive backstage area, and dreams of Beyoncé and Rihanna at the festivalPhoto by BlackPowder75 on Pexels
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Rock in Rio's first lady shows exclusive backstage area, and dreams of Beyoncé and Rihanna at the festival

extra13 September 2026 at 05:03

The first lady of Rock in Rio, Lívia Rossy, invited EXTRA to tour the exclusive backstage area located behind the Palco Mundo stage. The space, called Rock World Lounge, offers artists an even more VIP environment than the festival's own VIP area, with an exclusive buffet, DJ performances during breaks, and facilities for massage, makeup, and even haircuts.

The title of first lady of the festival is a playful nickname given to Lívia Rossy, who is married to Rodolfo Medina, president of Grupo Dreamers, responsible for managing the brands The Town and Rock in Rio. She is also an actress and recently appeared in the novel "Família é Tudo" on Globo.

Rodolfo Medina is the son of Roberto Medina, the founder of the Rock in Rio festivals. Grupo Dreamers controls all operations of musical events in Brazil.

Lívia Rossy revealed she dreams of bringing artists like Beyoncé and Rihanna to perform at Rock in Rio. She continues showing the exclusive facilities on her tour of the venue, highlighting the benefits offered to artists performing at the festival.

Why this matters

The reader following Rock in Rio is interested in knowing the event's behind-the-scenes and the exclusive benefits offered to artists. The information about Lívia Rossy's dreams regarding major international names indicates possible future editions of the festival, which may influence the decision to purchase tickets for upcoming editions.

About this summary

This is our short summary of a report published by extra on 13 September 2026 at 05:03; the full text stays with the publisher. In our feed it sits under Entertainment. We currently carry 13412 items in that section.

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