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Adorable, sweet, but not harmless. The trendy gummies aren't for everyone

CNN Portugal12 September 2026 at 08:00

Vitamin gummies are conquering social media and are part of many people's morning routine. These supplements, presented in colourful and sweet formats, promise a wide range of benefits, including healthier nails and hair, hydrated skin, peaceful nights of sleep, increased libido, a quick and lasting tan, and endless energy.

Although they are not new to the market, these gummies are now presented as stars on social media, frequently photographed and shared by their users. Their attractive appearance and pleasant taste make them a product easy to integrate into daily life.

However, the article warns that not everyone who consumes these supplements actually needs them. The promise of quick and visible results does not always match reality, and their popularity on social media does not always reflect their effectiveness or suitability for all consumers.

The article concludes that, despite their visual appeal and massive presence on social media, vitamin gummies may not always be the best option for those seeking to improve their health and appearance.

Why this matters

Readers are affected because many already include these gummies in their daily routine and may be spending money unnecessarily on products they don't need. The article follows the growing trend of supplement marketing on social media and alerts to the difference between online hype and each person's real needs.

About this summary

This is our short summary of a report published by CNN Portugal on 12 September 2026 at 08:00; the full text stays with the publisher. In our feed it sits under Entertainment. We currently carry 13109 items in that section.

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