Artificial intelligence is transforming the way companies work, but the real challenge begins when it stops being a tool and becomes integrated into organizational processes. This is the perspective of Alberto Terol, responsible for Digital Change Management at Ferrovial, who has recently been leading the company's digital transformation strategy.
Terol explains how Ferrovial is approaching this transformation with a focus on three main pillars: enhancing employee talent, improving internal processes, and advancing toward "augmented" professionals, that is, professionals who use AI to expand their capabilities rather than simply automate tasks.
The company's approach is not centered solely on technological implementation, but above all on the human component of transformation. This includes employee training, cultural change within the organization, and how workers adapt to new tools and working methodologies.
