Apple revealed its first foldable iPhone during its presentation event. This new device marks the company's entry into the foldable screen smartphone market, something that had been long expected by consumers and industry analysts.
The company raised prices on its products again, continuing a trend that has been observed in previous launches. This decision comes at a time when Apple is looking to maintain its high profit margins with the new releases.
At the same event, Apple also presented the Apple Watch Series 12 and Ultra 4 watches, as well as the AirPods 5 earphones. These releases complement the brand's device ecosystem, which continues to expand with new generations of products.
