Apple. John Ternus's era begins with a foldable iPhonePhoto by NoName_13 on Pexels
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Apple. John Ternus's era begins with a foldable iPhone

Observador8 September 2026 at 19:02

John Ternus takes the lead at Apple at a crucial moment for the company, with intense rumors about the launch of a foldable iPhone that many consider to be one of the biggest innovations in smartphones since the original iPhone of 2007. The new CEO faces the challenge of proving he can establish his own legacy on par with that of Steve Jobs and Tim Cook, in an increasingly competitive market where hardware innovation has become essential to maintaining the brand's relevance.

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