Alysson Christian, 29 years old, opened his own barbershop in João Pessoa (PB) after nearly ten years working at another establishment. Although he mastered customer service, he had no experience with the administrative and marketing side of a business.
Before opening the business, he used artificial intelligence to photograph the empty property and decide the arrangement of furniture, mirrors, and decor. The technology was also used to put together the business plan, create the visual identity, develop the logo, and organize the first content for Instagram.
According to him, his previous work was practically the same, but without the management and administration, which represents a large part of what a company needs, in addition to the operational side.
The article mentions that, for micro-entrepreneurs, AI can function as a first support structure, allowing people without administrative experience to open their own businesses with greater confidence.



