The "It's only three seconds" campaign was launched to encourage seatbelt use by drivers and passengers. The initiative highlights how quickly one must put on a seatbelt, appealing for a change in behavior among road users.
The campaign is a joint initiative that includes reinforced enforcement on the roads. This enforcement component aims to ensure greater adherence to compliance with this road safety rule.
The action takes place based on European recommendations and the Vision Zero 2030 framework. This framework defines as its main objective to eliminate road traffic fatalities, guiding the road safety policies of the countries that adopt it.
