The article addresses the increasingly complex relationship between major Hollywood studios and film festivals, using as an example the presence of George Clooney at the Venice Film Festival. Clooney attended the opening event accompanied by his wife, Amal, both dressed in high-end designer clothing: he in a Giorgio Armani suit and she in a Haider Ackermann dress for Tom Ford, completed with emerald and diamond jewelry.
The image of the two attracted great attention from media and social networks, representing the glamour traditionally associated with Hollywood and major film festivals. The article suggests that this iconic scene represents only the surface of a more complex reality.
The text argues that this glamour facade serves as a "mirage" that appeals to memories of times past, disguising a reality that is increasingly inattentive to the traditional values of festival cinema. The reference suggests that Hollywood studios may be increasingly distant from festivals, preferring alternative distribution strategies.




