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Meetings, emails and notifications: how to avoid "brain rot" at work
Business
Инвестиции

Meetings, emails and notifications: how to avoid "brain rot" at work

SAPO2 September 2026 at 21:00

"Brain rot" is a phenomenon associated with cognitive overload that reduces focus capacity and favors fragmented attention habits, often caused by excessive meetings, emails and notifications in the workplace.

George Stern, former consultant at McKinsey & Company and founder of G&P LLC, is the main source of recommendations presented in the article to combat this problem.

According to Stern, the solution does not lie in a radical digital detox, but rather in creating better default habits in daily professional life.

The article suggests that implementing more structured and conscious routines can help workers regain concentration and reduce the negative effects of information overload.

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