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Instagram will identify influencers created with Artificial Intelligence
Technology
Искусственный интеллект
Инвестиции

Instagram will identify influencers created with Artificial Intelligence

SAPO Notícias1 September 2026 at 18:10

Instagram will start identifying content creators and influencers that have been created using Artificial Intelligence. This measure aims to increase transparency on the platform regarding the use of AI technology in profile creation.

Profiles that represent content creators and influencers generated by Artificial Intelligence will necessarily have to be identified as such. This identification will be visible to platform users.

The owners of these pages who do not correctly identify their profiles as being created using AI may face consequences. Their posts will have limited reach if they do not comply with this new rule.

This measure comes in a context of growing concern about the authenticity of profiles on social media and the need to distinguish content created by humans from that generated by Artificial Intelligence.

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