The fast fashion industry, characterized by the constant cycle of buying and discarding clothes, represents one of the greatest environmental threats on the planet. The textile sector consumes enormous amounts of water, with up to 3,000 liters needed to manufacture a simple pair of jeans, according to the Polytechnic University of Madrid. Additionally, it is a major generator of microplastics and CO2 emissions.
The Chinese company Shein is pointed out as the world champion of fast fashion, being the target of criticism from various sectors. The criticisms are not limited only to environmental impacts, but also cover issues related to human rights and labor conditions.
The company faces opposition and questioning from multiple fronts due to its mass production and low-cost practices, which raise concerns about working conditions in its supply chains and respect for workers' rights.




