MEP Hélder Sousa Silva brought together this Wednesday, at the European Parliament in Brussels, more than 30 representatives of entities linked to the cultural and creative sectors to discuss the impact of artificial intelligence. The meeting featured representatives from areas such as music, audiovisual, press, visual artists, performers, cultural heritage managers and digital platform officials.
Hélder Sousa Silva, former president of the Mafra Municipal Council and PPE coordinator in the Committee on Culture and Education, was chosen as rapporteur for the European Parliament's initiative report dedicated to the theme "The cultural and creative sectors in the era of artificial intelligence". The work was organized into four thematic areas: music, audiovisual, publishing and media, other artistic expressions, and digital platforms.
The MEP advocated that artificial intelligence is transforming the cultural sector, highlighting that culture cannot be left out of this discussion. He emphasized the importance of hearing from different stakeholders to ensure that European responses are adjusted to reality and allow innovation to move forward without leaving anyone behind.
As for the conclusions of the debate, Hélder Sousa Silva advocated for transparency regarding the use of AI-generated content, stating that citizens have the right to know when and how artificial intelligence was used in the creation of texts, images, audio or video recordings. The MEP also argued that creators must be able to know if their works were used in the training of AI models, refuse such use and have that decision respected. He also advocated for clear rules for the licensing of protected content and mechanisms that guarantee fair remuneration for authors and rights holders.
