"Forget" fashion: Bershka is now (more) music
Business

"Forget" fashion: Bershka is now (more) music

SAPO Notícias31 August 2026 at 12:43

Bershka, the young fashion brand belonging to the Inditex group, is launching a new phase of the Bershka Music project, which brings together fashion and music. This collaboration represents the brand's return to partnerships in the music universe.

The artist chosen for this collaboration is the Brazilian Marina Sena. The choice falls on a figure recognized in the Brazilian music scene, who will give shape to this new stage of the project.

The collaboration between Bershka and Marina Sena results in two concrete elements: an original song and a capsule collection inspired by the artist's universe. This approach allows the brand to explore the connection between fashion and music through an artist with her own identity.

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