Boomer is a Portuguese company founded in 2012 that operated as a digital agency. Recently, the company announced a change in strategic positioning, now presenting itself as a Marketing Consulting and Outsourcing firm.
This transformation reflects a new value proposition for the company, which aims to bring together three fundamental elements: strategy, execution, and business objectives. The goal is to function as an integrated partner for companies.
Boomer now positions itself as "the marketing team for companies that grow with strategy," indicating that its focus is on clients who value a strategic and structured approach to marketing.
With this change, the company abandons the traditional digital agency identity to establish itself as a consultancy that combines strategic planning with execution capability, responding to the growth needs of its clients.
