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Eduardo Paes cowboy, Douglas Ruas runner, Garotinho out but in: the TV campaign is back

The column describes the premiere of the electoral campaign on TV for this year's elections, highlighting the candidates for governor of Rio de Janeiro. Eduardo Paes (PSD) adopted the image of a "country boy," playing accordion, feeding goats and riding horses, posing as the "cattle king" with a cowboy hat. Douglas Ruas (PL) bet on a sports approach, always appearing in motion during his electoral program. The article also mentions Garotinho and various jingles and campaign strategies of the candidates.

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