Pedro Soares dos Santos is the 6th Most Powerful of 2026, according to the ranking that recognizes the most influential leaders in the business world. Since taking the helm of Jerónimo Martins, the executive has taken the company far, both by exploring new markets and achieving unprecedented revenues and profits.
During his tenure, Jerónimo Martins managed to expand its international presence and achieve historic financial results. The company's growth reflects the strategy implemented by its leader to geographically diversify the business and strengthen the group's competitive position.
Currently, Pedro Soares dos Santos faces a challenging scenario, with strong cost pressure affecting the company's operations. This context requires careful management to balance the need for growth with the group's financial sustainability.
The major challenge facing the leader is to increase sales without compromising profit margins. This equation becomes particularly complex in an economic environment marked by inflation and rising operational costs.




