Second-hand as part of fashion's future: KIABI's bet on circularity
Business

Second-hand as part of fashion's future: KIABI's bet on circularity

SAPO Notícias27 August 2026 at 09:00

One year after launch, the second-hand fashion platform Beebs by KIABI is already present in 33 stores in Spain and Portugal, representing 38% of the brand's Iberian network. The French retailer's strategy is to normalize the purchase of second-hand items, making them as accessible as any other product on the shelves, betting on circularity as part of the future of fashion.

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