BusinessCoimbra
Leonardo Varella teaches how info-product creators can increase sales by up to 70% with a sales recovery solution
oglobo26 August 2026 at 15:00
Leonardo Varella teaches info-product creators to increase sales by up to 70% using sales recovery solutions. Brazilian e-commerce is expected to move R$258.9 billion in 2026, but most initiated purchases are never completed. Opinion Box research reveals that 78% of consumers have already abandoned a purchase after selecting products, while the Baymard Institute calculates an average global cart abandonment rate of 70.22%. The main reasons include high shipping costs (65%), price higher than expected (56%), and fear of fraud (56%), according to the CX Trends 2026 research.
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