First fair of the Move Brasil Program received fewer than 200 interested partiesPhoto by LEONARDO DOURADO on Pexels
BusinessSetúbal

First fair of the Move Brasil Program received fewer than 200 interested parties

cbn26 August 2026 at 15:51

The first fair of the Move Brasil Program, held in São Paulo, attracted only 168 interested parties on August 17, with only 50% having contracts approved. The program, which offers subsidized financing for new cars, has reached approximately R$ 3.5 billion in financing since its launch, representing only 10% of the planned total, with nearly 35,000 drivers benefited and an average ticket size of R$ 103,000. The second fair features participation from banks such as Caixa, Banco do Brasil, and Banco Stellantis, as well as brands like BYD, Volkswagen, Chevrolet, and Stellantis.

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