Portugal is below the European average in terms of paid streaming service consumption. While one in three Europeans pays for film, series and sports services, Portugal shows significantly lower values.
The European average for paid streaming consumption stands at 32.7%. In Portugal, this figure is only 22%, representing a difference of 10.7 percentage points relative to the European average.
The data reveals that the country has a lower adoption of these services compared to other European countries, indicating possible differences in consumption habits or in the availability of alternatives in the Portuguese market.




