5 minutes of marketing with Marta Violas, from Solverde Hotels and Casinos

In the latest edition of the program "5 minutes of marketing with," Marta Violas, marketing director of Solverde Hotels and Casinos, argues that creativity becomes even more essential when a category imposes limitations on a brand's communication. The interview highlights the brand's strategic approach in the hotel and gaming sector, where creativity serves as a fundamental tool for differentiating Solverde in a competitive market.

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